Could You Make a Career Out Of LinkedIn?

This is an article written for two different categories of readers.  First, those folks who are looking for a job.  How many of you are listed on LinkedIn, with an up to date resume or CV, and are members of LinkedIn’s many professional groups that include the areas of work you are interested in?

If there isn’t a group that suits you, have you started one?  It’s all free, highly effective and believe me, if you are more interested in finding a job in the Philippines than you are in playing Farmville, much more productive.  Playing Solitaire will not find you a job … I can pretty much guarantee that.

You know I have a little tool that searches my Outlook email files for me … I have a couple gigabytes of emails going back to mu days with the US government … and I searched for job+Philippines+resume.  I found a ton of “help me find a job in the Philippines” emails but get this … not a single one that linked to a potential employee’s resume.  That’s right, not a one.

So if I did know of a potential job for you, how would I hook you up?  Hmm?  Riddle me this. You want to rent your body in return for a job in the Philippines, but you haven’t even put up a “For Rent” sign?  Why not?

LinkedIn is one of the primary social networking tools aimed at professionals, world-wide.  Unlike Facebook and other general interest sites, it is attuned to people who are working, people who employ workers and people looking to upgrade and relocate their employment.

A majority of “self improvement” gurus will tell you something I have found true in virtually every aspect of life … if you want to succeed?  Then hang out with successful people.  I recommend you take a very close look at LinkedIn and that you spend some productive time there, often.  Lucky Breaks happen most often to those who prepare themselves to be “lucky”.  Who are you currently “hanging out” with?  Successful folks or “whiners” and ‘wishers”?

The second group I am reaching out to with this article are those of you who don’t necessarily care about having a job in the Philippines, but are looking for ways to make money without getting into the often “hard sell” side of Internet Marketing or even blogging.  Something you are already good at, but oriented toward the on-line world and very importantly, something you could do just as well in the US, the Philippines, or anywhere else on earth you chose to live.

Well, guess what.  LinkedIn certainly has great possibilities for you too.

A few weeks ago I published an article on Could You Make a Career Out of Facebook?.  Frankly, I was a bit “underwhelmed" by the reaction.  I know that thousands of you out there share two interests.  Facebook.  And how to make some additional, legitimate cash.  Seemed like a potential winner to me, but I seem to have guessed wrong.

Here’s another try, this time with proven ways you can profit from LinkedIn.  To me, it sounds ideal for a lot of people out there wondering where that extra income could come from.  Go read the article from my colleague Michael Dunlop’s site and see if you can make 2 plus 2 add up to 4 for you, personally.  here’s a teaser:



Today I have an interview (MP3 Podcast and Transcript) with a very good buddy of mine – Lewis Howes.

LinkedIn lewis Howes

Lewis Howes has one of the coolest and most inspiring stories of any online marketer I know and I am pleased that he has gave us so much background not just on Linkedin.com but also on his personal story and how he has overcome adversity to be where he is today.

Like all great entrepreneurs Lewis’s story starts with an idea

Following a Football Injury (more on that in Interview) Lewis had a lot of time on his hand and spent a lot of time on LinkedIn – building relationships and connecting with people. (This was a couple of years ago when there was only something like 23 Million people on LinkedIn.com)

Lewis became an EXPERT on Connections and online networking (all great entrepreneurs are) and one day had the ‘crazy’ idea of trying to get people to meet physically and not just in the virtual world of LinkedIn.com.

Using his personal 30,000 plus email list of contacts he built up using LinkedIn he promoted a 20-city tour around the US. Entry to these live networking events was not expensive (between $5 and $20) but on average he got 300 people and sometimes up to 500 people coming to these events – all marketed via LinkedIn.com

And that is just part of his story. Even if you have never thought LinkedIn was a medium you wanted to use in your business please listen to this interview – I just have a hunch that Lewis may change your mind – plus either way you will be inspired.

And the other great think about Lewis as you will find out in this interview is that he is a very cool guy to hang out with. I believe in ‘modeling’ the success strategies of others and what they do that works. Perhaps the coolest thing about Lewis and the thing that more of us could do with modeling is his authenticity. He is sincere, approachable, caring and inspiring. He is not a Pitch Master – Lewis always delivers value first, indeed his success is as a direct result of him adding value first. That is a powerful point to remember.

Add Value First and The Money Will Follow

You don’t have to have regular J*O*B to make money.  You also don’t have to sell soap or flog eBooks to make a living either.  And if a football player can do it ….


If you’re interested in a more intimate, hand’s on way to generate income, you might want to read about my business associate Kim Hoffman … she’s not even a football player … but actually I think it’s much harder to be a single mom ;-)




Comments

  1. zeke_axlerod says

    I like your ” I want to find a job in the Philippines post” Must be a lot of people who just don’t get it. What kind of job they think they are going to get? Fish Scaler? Chicken Plucker? that pays $100 an hour ?

    • says

      Hi Zeke. Indeed. A good friend of mine, probably a lot smarter than me, once said, “why don’t you put up a big page with just two words in huge letters that says “You Can’t” and leave it go at that?

      There are, of course, jobs better than chicken plucking, but the rates they pay don’t make them much better. Many people don’t realize that even to get a job clerking in a store or flipping burgers at McDonald’s, you have to be of a certain age (often less than 25), you have to pass a ‘skin test, in other words they only pick the pretty or handsome ones, and you typically need a four year degree just to get in the door. You’d be surprised how many independent contractor cab drivers in Manila have Management or IT or engineering degrees. The term “No Clue” comes to mind often.

      It’s particularly interesting considering the current furor in the US over “illegal immigrants” taking away “American” jobs. The same people who rant about Mexicans (and many Filipinos as well) taking bottom-end jobs that many Americans wouldn’t work at anyway, expect to come here as a foreigner and wonder why the Philippines is pretty restrictive in trying to retain jobs for Filipinos. Again, clueless.

      Way more than 600,000 Filipinos a year leave this country to work overseas. Often they pay their life savings to profiteers just to get a contract.

      Some get good jobs, the majority wind up cleaning toilets for rich Saudi’s or cleaning bedpans in a nursing home, perhaps even with an MD degree in their back pocket. Even worse, many women, expected to go overseas to support their whole family back here in the Philippines, get tricked into forced prostitution and litrally slavery … and most foreign countries provide little or no protection.

      Yet when an American decides he wants to come here he can’t seem to understand why the doors don’t suddenly swing open and the brass band starts playing, just becuase he holds a Blue Passport.

      It amazes me, frankly. It really does. And saddens me. How my own countrymen can be so unaware of how the world works.

  2. says

    Dave:

    Several weeks ago, my LiP article was about jobs and LinkedIn. I am a big user and proponent of that site. As an aside, today, there were about seven jobs listed in the Philippines related to what I do… That is one of the neat things about LinkedIn: Highly targeted and filtered.

    Some tips;

    1. Remember, LinkedIn is professional. Watch your grammar, spelling, and, most importantly, WHAT you post on there.

    2. LinkedIn is for networking… Use it as such. Don’t go on there simply stating, “I’m looking for a job, please help.” You will get zero response. Think of talking to people as if you were in person at a corporate function, or toastmasters, or a professional conference. Pretend that you are wearing a suit and tie when you type.

    3. DO NOT SPAM. DO NOT SPAM. DO NOT SPAM. The groups on LinkedIn, in particular, have gotten really strict. If you want to promote, do it indirectly. For instance, ask a question, “I have a new blog I started about pig farming. I would appreciate some honest industry feedback. What do you think? Suggestions?” Posting in inappropriate groups, repeated posting, or obnoxious posts will get you booted quickly. Even worse, your transgressions are visible to your entire network. LinkedIn is now big enough to matter if you ruin your reputation.

    4. For marketing, I use it to target people at specific companies. For instance, if I wanted to get in touch with a senior executive at Meralco for a sales meeting, a search will bring up a link as to who is in that person’s network. I follow the leads. The upgraded service allows unsolicited emails, but be careful about spamming, especially to people who do not want to be contacted. An example mail: “I saw that you were a fellow ___ group member. I have been trying to reach someone at ___ in engineering, without any success. Could I trouble you for a referral?” Short, sweet, to the point, and not irritating.

    5. PARTICIPATE in discussions. Answer questions. Join industry groups. Those who are active get the benefits. Establish yourself and your expertise to industry groups. THANK those who comment on your posts or who give referrals. Offer to do the same for them.

    6. I spend 30 minutes to one hour per day on LinkedIn. For sales, it is a must. It takes time to build a good network. Quality, not quantity. It is work. If I were job searching, that figure would easily triple.

    • says

      @John Miele (ID 3915): Thank you John, and I hope some of the many job seekers will read this. Real-world advice, folks, from a real man (I’ve met John, he’s the “real deal”), who lives in the Philippines and also earns from a very real “conventional” job with a large corporation. And he found that job while he was in the Philippines, for those who haven’t been following. Clue. He didn’t find it by sending out blind ‘help me find a job’ emails, and he sure as heck didn’t do it while playing Solitaire or FarmVille online.

      If you are looking for a job in the Philippines, are you spending even 30 minutes or an hour a day talking to the right people? Don’t know the right people? Then are you spending even an hour a day finding them? It’s unlikely a job will just find you. But it’s entirely possible that you can find one … but you won’t find it on FarmVille. I think I’ll make a blog article out of this comment as well, John, becuase your points are very germane to the discussion … thanks for sharing your expertise, as always.

  3. says

    Dave, John, you are right on. The world definitely does not owe Americans or Europeans a living. It’s really, really simple. If you have a skill that a company needs, and they are not able to find it locally, then you might stand a chance. Other than that, as they say in New York, fuggedaboudit. LinkedIn is a great way to improve your chances of being found if you can offer that level of skill or being taken seriously if you are found elsewhere.

    I recently received an unsolicited request from a recruiter on LinkedIn to interview for a job in Manila at expat pay. Did that happen the first day I put up my profile? Nope, not even close. It was close to a year later after following a friend and LinkedIn expert’s suggestions for tuning my profile and aggressively pursuing connections. I suspect 25 years of IT experience doesn’t hurt either.

    For what it’s worth I am an American who recently got a job at a large multinational in the Philippines. I’ve been on the job for two months now. So far, so good. Although I didn’t directly find the job on LinkedIn, I’d guess they googled me and looked at my LinkedIn.

    If you’re interested, you can find my profile at http://linkedin.com/in/mikestankavich

    • says

      @Mike Stankavich (ID 3920): Thank yopu for coming over and leaving such a cogent comment, Mike. I have in some ways been kind if forced into being the “Philippine Job Guy”, I looked earlier today and I have 4 or 5 slots on Google’s first page for “Jobs for Americans in the Philippines”. Between the post John recently made on Philippine expat jobs on LiP , his recent comment on how to use LinkedIn (below), and your story, there is a whole $49 book worth of real-world (as opposed to last-tear text books) about finding a “real” job here.

      I hope just a few people read the information and actually learn from it. An item of particular importance is the point I have frequently tried to tell people … good jobs in the Philippines seldom, if ever, come from knocking on doors here directly. You were recruited by a multi-national firm. John has a good “job, but his job isn’t “here”, he just happens to live here while he works at it. The old idea of going someplace and then stumping around trying to hand out resumes hoping one will ‘click’ in the mind of a manager by chance is no longer a viable way to find work … but jobs are certainly out there … even in the US I know of a number of people who have found really good jobs this past year … but they didn’t get them by reading want ads.

      A few years ago I consulted for a small company in Colorado who was in a growth sport, hiring engineering types. We really needed another body or two and I wondered why the company owner/CEO was so reluctant to advertise. Finally he grew desperate and out an ad on Monster.com (an excellent resource by the way). OMG, you can hardly believe the flood of ner-do-wells and incompetent illiterates who applied.

      It was a week’s work to try to narrow things down to a field of possibly “good enough’s” to bother interviewing. Want ads, on-line or in the newspaper? A ‘court of last resort” for most good companies. Find out who are the movers and shakers in the companies you want to target and then figure out whaty you can do for them … not what they can do for you.

      • says

        Sure Dave, thanks for the warm welcome. I really appreciate your content on PhilFAQs – it’s loaded with practical and actionable information.

        I had not considered a “Find an expat job in the Philippines” info product, but I’ll bet you’re right – there probably is an opportunity there. I’d be interested in contributing, but right now I’m running around like a chicken with my head cut off dealing with my new job, settling in, keeping a consulting business going, and working two startups, or maybe three if my other idea takes off :)

        And you are so right about finding jobs outside of the traditional want ads. You have to get past the gatekeepers, because as you say there is indeed a flood of incompetence out there. It’s really necessary to screen the decision makers from the worst of it or they will never get anything done. From the perspective of a hiring manager it’s exactly as you discovered with your Colorado consulting project. It’s a big challenge to find qualified candidates to interview.

        • says

          Mike, Thanks for sending me the link to this article. I find it interesting because I used to live and work overseas. I lived in Kathmandu and was lucky enough to find a job with a solar energy company owned by 2 Americans. Though I got a Nepali salary, I was single and lived a very comfortable lifestyle. (ie. hiring drivers, eating out every night etc.) When things got heated politically, I move to Thailand with my manager from Germany. Because I didn’t get a job offer outside of Thailand, like he did, it was impossible for me to get a job there. I conducted many info interviews with target companies. All of them said the same thing…apply in the US. If there is a business reason to move you here, we will. Otherwise, I hope you like living in Ohio. Blech!
          LinkedIn is probably the best tool for finding those back-at home opportunities. And with a little bit of company research, you can position yourself as the guy who they really aught to send overseas. If you can uncover what the overseas operation is struggling with, and then position yourself as the answer, you’re a shoe in. But like any strategic job search, do the research first, then position yourself for what you want.

          • says

            @Joshua Waldman (careerenlightenment.net) (ID 3940): Thanks Joshua, foir reading and for leaving such a useful comment. And nothing could be ore true that the title of your last bog post … trust your strategy … By far the majority of folks who reach out to me here are not thinking enough about themselves (and maybe don’t think enough _of_ themselves) to even have a strategy.

            There are job available. In the US, in the Philippines, wherever. But they require research, and straegy to find the place each job seeker will “fit” … and may people haven’t even gone far enough to find out if they are “square” or “round” pegs. That’s step one, in my view.

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